Wimpy, originally Wimpy Grills is an international fast food chain that surprisingly, (to me) was founded in Bloomington, Indiana by Edward Gold during 1934. Why the recent surprise to me? Growing up on the east coast of the United States I had never heard of Wimpy. The oldest fast food chain, (which is also not in all 50 United States) that I knew of is White Castle.
Wimpy, (yes named after the Popeye character) once had 25 restaurants in midwestern US cities. By 1977 there were only 7 locations. When Edward Gold passed on the following year, the remaining US locations closed there doors.
That would have been it and I wouldn’t be writing about them today. If it hadn’t been for some foresight. Mr. Edward Gold licensed to J. Lyons and Co. back in 1954 to open Wimpy restaurants in the United Kingdom. McDonalds and Burger King were infants.
In the 1960s Wimpy had expanded to other European countries and eventually other continents. Today Wimpy parent company, Famous Brands Limited has its headquarters in Johannesburg, South Africa.
That’s why 11 years later as adults and kids were making Ghostbusters II memories at Hardee’s, (Ecto–Containment Blog Post, March 25, 2017) ghostheads in the United Kingdom (and hopefully abroad) also made Ghostbusters II memories at Wimpy locations.
Three years ago, almost to the day I wrote about my Hardee’s Ghostbusters II Banner. (Ecto-Containment Blog Post, March 23, 2014) In my post I had shared a copy of Hardee’s Ghostbusters II commercial to my very basic YouTube channel. I eventually wanted to talk more about this Ghostbusters II fast food cross promotion.
Why now? Last weekend I sold a friend of mine the only Hardee’s Ghostbusters II Banner for sale that I knew of. I hadn’t been displaying this official piece of Ghostbusters II history. He probably will, maybe even at franchise events. That could be great for the “Official Ghostbusters II Headquarters” banner to have such a Ghostbusters purpose again.
I’m not sure why Hardee’s was chosen over other national United States fast food chains. I find it hard to believe there were more Hardee’s locations in the USA over McDonalds or Burger King. Perhaps it was financial or Hardee’s was closer to Columbia Pictures.
On a slight side note, McDonalds in Canada had at least Ghostbusters II tray liners/place mats.
As previously stated I was deprived of going to a fast food chain that celebrated Ghostbusters II. Other than what was my banner I can live vicarlously though Hardee’s blockbuster commercial.
In November 2015 Hollywood Collectibles Group just in time for Black Friday began selling their 1:4 Peter Venkman. (Ecto-Containment Blog Post, November 27, 2015)
Less than two full years later Hollywood Collectibles Group has 1:4 Ray Stantz ready for pre-order to take up ghostheads display space.
As we get a little closer to Playmobil (US) releasing their Ghostbusters play sets, Playmobil has shared new, detailed photos of ECTO-1. Let’s go for a ride!
Tomorrow, March 19, 2017 members of Ghostbusters NJ and myself will be at the Jersey Shore Comic Book Show. This smaller show runs from 10AM-4 PM. JSCBs is in a regional shore area. One could even visit one of the area boardwalks afterwards. With games, oversized food, and beaches along the Atlantic ocean.
GBNJ will have our mobile HQ (tables) with hopefully enough equipment and ectoplasm. Along with feee Now Comics Slimer!
New for our mobile HQ for the very first time, (that I’m aware of) I’m selling part of my Ghostbusters collection. Items range from Matty Collector Ghostbusters figures, (not the 2016 releases) The Real Ghostbusters roleplaying toys, and some Kenner figures.
The Jersey Shore Comic Book Show is at the Toms River, NJ Elks Lodge. 600 Washington Ave.
Hope to see you there!
As we get a little closer to Playmobil (US) releasing their Ghostbusters play sets, Playmobil has shared new, detailed photos of the Ghostbusters Firehouse. Let’s take a tour!
Diamond Select Toys posted on there Art Asylum site about new Ghostbusters Vinimates and Ghostbusters Selects figures will debut at this weekend New York Toy Fair. Until then DST gave ghostheads a small “sneak peak.”